Black PR Wire) NEW YORK–The NAACP recently celebrated the stellar achievements of “The 51st NAACP Image Awards” winners during a special ceremony which was broadcasted LIVE on BET and simulcasted across 10 Viacom CBS networks including MTV, MTV2, VH1, Comedy Central, CMT, BET Her,, Logo, TV Land, Pop and Smithsonian.
Hosted by actor and comedian Anthony Anderson, “The 51st NAACP Image Awards” drew 1.8 MM Total Viewers P2+ (Simulcast)*, with 850K Total Viewers P2+ tuning in on BET alone.* With three (3) hours of LIVE “The 51st NAACP Image Awards” related content the network drew 2.3 MM total Viewers P2+ (Simulcast) and 1.3MM Total Viewers P2+ on BET alone.* The telecast saw +448% increase in viewers vs. YAGO, and a +149% increase on BET Alone.* Filled with non-stop exhilarating moments, the special secured the #1 Most Social TV Program on Saturday, February 22, 2020**.
The “The 51st NAACP Image Awards” social and digital highlights include**:
*“The 51st NAACP Image Awards” were the #1 Most Social TV program on Saturday 2/22/20.
*Tweet volume peaked at 9:52pm with reactions to Rihanna accepting the President’s Award.
*To date, there have been over 14M total social streams for “The 51st NAACP Image Awards.”
“The 51st NAACP Image Awards” celebrated the accomplishments of people of color in the fields of television, music, literature, film, individuals and/or groups who promote social justice through creative endeavors. Winners of the night included Lizzo (Entertainer of the Year), Angela Bassett (Outstanding Actress in a Drama Series – “9-1-1”), Jamie Foxx (Outstanding Supporting Actor in a Motion Picture – “Just Mercy”), Lupita Nyong’o (Outstanding Actress in a Motion Picture – “Us”), Marsai Martin (Outstanding Supporting Actress in a Motion Picture – “Little”), Tracee Ellis Ross (Outstanding Actress in a Comedy Series – “black-ish”) and “Just Mercy” (Outstanding Motion Picture). During the ceremony, NAACP President and CEO, Derrick Johnson, presented global music and fashion icon, business entrepreneur, and philanthropist, Rihanna, with the President’s Award which is presented in recognition of a special achievement and distinguished public service. U.S. Congressman and civil rights leader John Lewis (D-GA), was recognized with the NAACP Chairman’s Award during the ceremony and sent in a special video accepting the award. Jill Scott took to the stage with an electric performance of “Do You Remember” and “Is It The Way” and Skip Marley joined H.E.R for a medley of “Slide”, “Slow Down” and “Turn The Lights Down Low”.
Additional guests in attendance included Brie Larson, Chloe Bailey, Deon Cole, Elaine Welteroth, Harold Perrineau, Janelle Monae, Lena Waithe, Leslie Odom Jr., Logan Browning, Lukka Sabbatt, Lynn Whitfield, Octavia Spencer, Robin Thede, Shahidi Wright Joseph, Sterling K. Brown, Tamron Hall, Tichina Arnold, Tiffany Haddish, Winston Dukes, Yara Shahidi, and Yvette Nicole Brown.
“The 51st NAACP Image Awards” is produced by Hudlin Entertainment and The Gurin Company. The special was executive produced by Reginald Hudlin and Phil Gurin, co-executive produced by Byron Phillips and Producer Robin Reinhardt. Connie Orlando served as Executive Producer for BET Networks.
Courtesy of www.thebellereport.com